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Licensed in New Jersey · English or Spanish · No cost for our help

Free · English or Spanish · 7 days, 8 a.m.–9 p.m. ET

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Got an Insurance Penalty in North Jersey? You May Qualify for Help

Essex, Hudson and Passaic families are required to have coverage, and state help may make it affordable.

  • No cost for our help
  • Serving Essex, Hudson & Passaic
  • English or Spanish

A licensed agent calls you back within one hour during phone hours.

Trusted by over 2 million families

Backed by top-rated carriers

Ambetter Health UnitedHealthcare Oscar Health AmeriHealth New Jersey

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Many families qualify for savings*

See what you qualify for

Leave your details. Your madrina explains the penalty, state help, and your next step.

  • No cost
  • No pressure

We never sell your information.

A recent life event may qualify you for new, affordable coverage:

  • Loss of health coverage or Medicaid
  • Turning 26
  • Loss of income or a change in income
  • Marriage
  • Divorce
  • A change in legal status
  • Relocation to a new home or state
  • A new baby or an adoption

Open Enrollment for 2027 starts November 1. For a life change, your 60 days start the day the change happened. Not sure if yours counts? Ask a Madrina. We check for free, in English or Spanish.

Carriers pay us. You don't

Every carrier pays us the same, no matter which plan you pick. You will never get a bill from us.

Every carrier compared

UnitedHealthcare, Oscar, Ambetter and more.

2026 help checked

We find every dollar you still qualify for.

English or Spanish

Licensed New Jersey agents, every step.

The itinerary

Four steps to coverage

One short form to start. From there, your agent walks every step with you, start to finish.

  1. A smiling agent in a blue polo shirt and a headset types at her computer in a bright office, with a colleague in a matching blue polo on a call at the desk behind her

    Talk

    Tell your madrina about your household. One call, English or Spanish.

  2. Close view of a hand holding a pen over a printed plan-comparison checklist, ticking items off line by line, with an orange folder beneath the pages

    Check

    We check NJ Health Plan Savings and federal help for your income.

  3. An agent in a blue polo shirt and a headset points at a Bronze, Silver, Gold and Platinum plan comparison table on her monitor, with a notebook and pen on the desk beside her

    Choose

    Compare plans by total cost: premium, deductible, and your doctors.

  4. A Madrinas advisor in a blue blouse goes over enrollment paperwork across a desk with a client in a white t-shirt, while two colleagues work at desks behind them in the office

    Enroll

    We enroll you through Get Covered New Jersey and become your agent on the account, so the same person helps you all year.

Enroll in minutes

Get peace of mind for you and your family

  • Every plan, side by side

    See plans from UnitedHealthcare, Oscar, AmeriHealth, Ambetter, and more in one place. You get the real total cost, not just the monthly premium.

    Get my free quote
  • Find every dollar of 2026 help

    Prices changed this year across New Jersey. Share your income and household size, and you will see every dollar of help you still qualify for in 2026.

    Get my free quote
  • No surprises, ever

    We tell you the real total cost up front, in plain English or Spanish, before you commit. Nothing changes until you say yes, and you can cancel anytime.

    Get my free quote
  • One agent, all year long

    The same person handles your renewals, plan changes, and tax-time questions on 1099 income, in English or Spanish, every month of the year, not just at signup.

    Get my free quote

There's no fee for our services

We're compensated by the insurance carriers, not by the consumer.

Our licensed agents help you compare, quote, and enroll at no cost. Carriers pay us the same commission no matter which plan you pick, so the only thing we're working for is the right fit for your family.

About fifteen members of the Madrinas team pose together with open arms in their bright Miami office, some seated on white chairs at the front and others standing behind, between a yellow wall and a blue accent wall
At a Madrinas community event, a man in a cream shirt and a woman in a striped blouse smile in front of a blue Madrinas Insurance backdrop, holding a gold number-one-dad trophy balloon and a red classic-car balloon

Bilingual ACA help North Jersey families count on

North Jersey families need coverage. State help makes it possible.

The law: Going uninsured in Essex or Hudson can mean a penalty at tax time. Got a notice? Your madrina explains what it means and how to avoid the next one.

The help: NJ Health Plan Savings adds state money on top of federal help, and reaches families who earn more than they think. Told you didn’t qualify? Check again.

Your madrina: One licensed agent, in your language, who handles it all at no cost.

Talk to a Madrina

There's no fee for our services

Why families choose a madrina

  • No cost to you

    Carriers pay us the same for every plan, so we work for you.

  • A real person, all year

    A named, licensed agent serving Essex, Hudson and Passaic, not a call center. Renewals, changes, and 1099 tax questions, with the same agent.

  • Get Covered NJ, handled

    Moved from HealthCare.gov and stuck in the new account? We sort it out with you.

Affordable, reliable, and backed by names you know

Get peace of mind with coverage from top-rated national health plans

Ambetter Health UnitedHealthcare Oscar Health AmeriHealth New Jersey

What our clients say

I've had my Obamacare coverage for over a year and I'm extremely happy with the fast, efficient service. I'm especially grateful for the excellent care from Las Madrinas.

Alberto Fernandez Rated 5 out of 5 on Google

Rosmari Carrera is an amazing agent. Always helpful and polite. I highly recommend her.

Juan Ramirez Rated 5 out of 5 on Google

Sandra is the best insurance agent! Very compassionate and understanding. Always there and ready to help. Very hard working employee.

Yana Gandelman Rated 5 out of 5 on Google
Talk to a Madrina

Cada cambio de vida merece una madrina.

You may be able to enroll now, even outside Open Enrollment, if you had a recent life change.

  • A person’s hands work a desktop calculator in front of an open laptop showing a spreadsheet, with orange folders and a glass of water on the wooden desk

    Got a penalty notice?

    Let’s make sure next year is covered.

  • A tidy white desk with an empty light-colored chair tucked beneath it, a framed print and a small plant in a vase, in a bare, brightly lit home office with no one at work

    Lost a job, Medicaid, or coverage?

    You have 60 days.

  • Close-up of a newborn baby’s tiny bare foot resting on a soft white blanket, the toes curled slightly, lit by gentle window light

    New baby, marriage, move, or turned 26?

    These count too.

  • Overhead view of a dark wooden desk with the corner of an open laptop, a cup of black coffee, a pair of reading glasses and a tablet, in the warm light of a home workspace

    Self-employed or 1099?

    We help estimate your income so tax time holds no surprises.

Your questions, answered

Is your help free?

Yes. Your madrina consultation is free. Carriers pay us, the same for every plan.

Do I have to have health insurance in North Jersey?

Yes. Most residents in Essex, Hudson, and across the state must have coverage or pay a penalty at tax time. We explain your notice and your options.

Don’t I earn too much to qualify?

Maybe not. NJ Health Plan Savings reaches households up to 600% of the federal poverty level, well past federal limits.

Can I enroll now?

Only after a life change, like losing coverage, a new baby, marriage or a move. You usually have 60 days. Otherwise, Open Enrollment for 2027 starts November 1.

Do I need to be a U.S. citizen?

No. Lawfully present immigrants can enroll and may get help paying. In mixed-status families, eligible members can be covered. We only ask what’s needed, with your permission.

Is my information safe?

Yes. We use it only to help you enroll and never sell it. See our NJ Privacy Notice.

Helping families across North Jersey

By phone or video, in English or Spanish.

Check my options

Essex County

  • Newark (Ironbound)
  • East Orange

Hudson County

  • Union City
  • West New York
  • North Bergen
  • Jersey City

Passaic County

  • Paterson
  • Passaic
  • Clifton

Your madrina is one call away

Understand the penalty, check state help, and get enrolled, at no cost to you.

7 days, 8 a.m.–9 p.m. ET · Licensed in New Jersey #1689120 · Get Covered NJ certified · Hablamos español · No fee, ever.

Call (833) 534-9531

Open Enrollment for 2027 starts November 1.

A recent life change? You may be able to enroll now. Your madrina checks NJ Health Plan Savings and federal help, and enrolls you at no cost.

We never sell your information.